Building Sustainable Brands & Platforms ♻️🌎📈

What makes Fab founders.

✨They have a Purpose.

They care about their impact, whether they are building a material science company, fixing supply chain within the fashion space, scaling a Saas solution for decarbonization, or embracing sustainable packaging. They care about the social impact of what they do.

They fix big problems. They are disruptors, shakers, bold minds. They believe in the future of commerce, they try things.

🛍 They are Business-driven: they push for positive Ebitda, ASAP.

What metrics are they obsessed with?

Repeat purchase with loyal customers, proof they deliver their promise. A decent average order as building a beauty routine enabling them to build their D2C business. COGS that can competitively compare with global brands, understanding it will matter to future exit.

🤳🏾 They are Data- driven.

Being obsessed by the knowledge of their customers and community.

Wether it’s about teens and acne, millennials and colored hair, women’s skin health in a post partum period, men and athleisure, women’s sexual wellness …

And focusing on the knowledge of us: microbiome, hormonal changes, … to solve unmet consumer needs.

🤝They believe in People.

Their community that they listen carefully, engaging with them on a daily basis.

Their experts educating the customers, guiding them; their products are endorsed by hair stylists, prescribed by dermatologists, traditional Chinese medicine doctors or Ayurvedic ones.

Their team and partners: they understand you need an ecosystem to grow, they lead in a collaborative way, with influencers, retailers, other founders, all nurturing their vision.

Their investors are chosen because they add skills to the table, not only an investment.

🌎 They are multicultural leaders.

First or second generation of immigrants, they take the best of both worlds: they are proud of their roots, and they understand the US market. They build an inclusive culture from day one.

Ready to scale globally, to adapt to different cultures and geographies.

We are excited to inform you that Fab Fund II is now active in investments in pre-seed and seed stage.

We just had our first closing and have an ambition of a $20M fund.

We start investing with $250k tickets, in average $500k and the ability to follow-on to $1M.

We continue focusing on purpose and data-driven founders within the space of: Conscious beauty, Sustainable fashion, New commerce.

We invest in startups in D2C with super powers & leveraging their brick and mortar retailers’ partnerships, innovative market places, impactful Saas tools, and also disruptive new shopping solutions.

We welcome new LPs, and are always happy to meet new fab founders. Talk to you soon!

Odile Managing Partner Fab https://www.fabcocreationstudio.com/

and founder FaB community https://www.beautytechcommunity.com/